Dean Mercado President of Online Marketing Muscle is a well-respected marketing coach, strategist, author, and speaker with expertise on helping small businesses and independent professionals leverage the power of the Internet to increase their visibility, credibility, and reach within their target market. He is a spirited entrepreneur at heart and loves the fact that he controls his own destiny! Throughout Dean's almost 20 year professional career, he has served in a multitude of roles -- all seeming to revolve around two of his passions, marketing & technology. He lives, loves, and breathes this stuff so it seemed a natural fit to delve into the Internet Marketing arena. "The business world is rapidly changing," says Dean. "It's becoming more global and largely because of technology, it has become a more level playing field where small businesses can have the reach and competitiveness that was once only afforded larger companies. Our vision is to bring technology and marketing expertise to the small business community thus, helping them leverage cutting edge tools and techniques to succeed in today's economy and reach their targeted business goals." Dean has been quoted for his expertise in several reputable publications including Inc. Magazine and Crain’s Business News. Dean is a current and active member of several business and community organizations such as The Greater Middle Country Chamber of Commerce in which he currently serves as Vice President. He is the consummate student. In addition to his college undergraduate and graduate degrees, he firmly believes in continual, daily education. So much so that in recent years, he has secured the mentoring of such superstars as Robert G. Allen, Mark Victor Hansen, Jay Abraham, and others to further enhance his ability to produce results. Dean resides with his lovely wife Andrea and beautiful daughter Calista on Long Island, New York.