Book Reviews

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Dean Mercado's Marketing Minute


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This Guy Is Tuned In!

Posted on May 30, 2008 by Dean Mercado in Book Reviews, Success Leave a comment


“The Seven Spiritual Laws of Success: A Practical Guide to the Fulfillment of Your Dreams” — Deepak Chopra

The Seven Spiritual Laws of Success Book Cover

5 out of 5 Stars

I have to admit. I read this book many years ago and just didn’t get it… it simply didn’t resonate with me at the time. About 2 weeks ago I was looking for something to read before bedtime and for some reason, this book seemed to jump off of my bookshelf… so I figured I’d give it a second chance.

Now I’m guessing that you’ve probably heard the saying that when the student is ready, the teacher will appear… holy cow… this was my experience with this book! This time around, I got it… big time! I found myself studying it like a manual for my life. Consciously focusing on one of the spiritual laws each day of the week… as the author suggests at the end of the book.

So without spoiling the book for you by revealing all that I’ve gotten and continue to get from it, let me just highly suggest that you pick this book up and give it a shot. And if it doesn’t resonate with you yet, that’s okay… just continue on your path to enlightenment and who knows, maybe somewhere down the road you’ll pick it up again and it will impact you like it has me

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Book Review – The Greatness Guide: Powerful Secrets for Getting to World Class

Posted on March 28, 2007 by Dean Mercado in Book Reviews, Success Leave a comment

“Greatness Guide: 101 Lessons for Making What’s Good at Work and in Life Even Better” — Robin Sharma

The Greatness Guide Book Cover

5 out of 5 Stars

I have to say that so few books in the Self Help/ Self Improvement/ Personal Leadership/ or whatever you want to call this genre, break new ground with fresh concepts never discussed somewhere else before. Regardless of that thought though , this in my opinion doesn’t mean that you shouldn’t read these books with newer spins on old topics – Quite the contrary. I’m of the belief that you cannot reinforce great concepts enough and that there is someone meant to hear a specific message from you personally – regardless of who broke ground on that topic ahead of you.

So with that being said, I gave this book 5 out of 5 stars – not so much for breaking new ground, but more for putting a great spin on age-old wisdom.

By weaving powerful real-life storytelling and numerous timely great quotes to convey wisdom of the ages, Robin Sharma does a fantastic job of communicating 101 bold yet simple truths that can explode your happiness and success in life as well as in business.

I personally thoroughly enjoyed Robin Sharma’s easing conversational writing style and humble approach to these sometimes touchy topics. While some of these jolts of wisdom may on the surface seem like common sense, I for one certainly needed to hear them again. This is one of those rare books that should become a perennial read for all – it certainly will for me.

Though this book is a quick and easy read, I highly recommend that you don’t let the power of each of the 101 gems-of-advice slip past you. I got the most value by taking the time to reflect on the key point of each gem and identifying action items for myself that would make the key points stick.

Have you read this book? I’d love to hear your thoughts on it…


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